Purchasing Licensed Products

  • Alabama Licensee List (FULL)

    This list provides a full look at all the licensed manufacturers for The University of Alabama. The list provides each licensee by alphabetical order, approved distribution channels, and approved product categories. Additionally, the list provides all licensees that fall under a special program for Alabama.

  • Better Department

    This list provides all the licensees The University of Alabama has approved for distribution into the Better Department Store channel. Retailers such as Macy’s, Nordstrom, and local boutiques fall into this channel.

  • Campus

    This list provides all the licensees The University of Alabama has approved for distribution into the Campus channel. This includes retailers such as the Supe Store (Alabama’s on-campus bookstore), Alabama Express, Off-Campus Bookstore, and other fan shops around the Tuscaloosa area.

  • Grocery/Drug/Convenience Store

    This list provides all the licensees The University of Alabama has approved for distribution into Grocery Stores, Drug Stores, and Convenience Stores. This includes retailers such as Publix, Winn-Dixie, Walgreens, CVS, Dollar Tree, Dollar General, and others.

  • Internet

    This list provides all the licensees The University of Alabama has approved for distribution into those retailers that only have an Internet retail website. This includes retailers like Amazon and others that have no brick and mortar location, but are solely devoted to selling products online.

  • Related Retail

    This list provides all the licensees The University of Alabama has approved for distribution into the Related Retail/Direct channel. These licensees have been approved to sell their merchandise to the end consumer through their own brick and mortar or online retail store.

  • Restricted (Internal Campus Suppliers)

    This list provides all the licensees The University of Alabama has approved for the right to solicit sales from University departments, groups, organizations, and others directly affiliated with The University of Alabama.

  • Sporting Goods

    This list provides all the licensees The University of Alabama has approved for distribution into the Sporting Goods channel. This includes retailers such as Dick’s Sporting Goods, Academy Sports, and Hibbett Sports.

  • Specialty Mass

    This list provides all the licensees The University of Alabama has approved for distribution into the Specialty Mass channel. This includes retailers such as Ace Hardware, Home Accents, and Hobby Lobby.

  • Specialty Mid-Tier

    This list provides all the licensees The University of Alabama has approved for distribution into the Specialty Mid-Tier channel. This includes retailers such as Cracker Barrel, Old Navy, Bed, Bath, & Beyond, and Hallmark stores.

Remember to always look for the “Officially Licensed Collegiate Products” tag or hologram sticker.

     
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